To App or not to App? May 24th

To App or not to App? May 24th


To App or not to App? The FibreHub 9am – 2pm

Mobile Apps have significantly gained traction in the past couple of years. Partly in response to the pandemic forcing people to increasingly interact online, or to transact in a contactless way.

But more fundamentally than that, the increase of smartphone usage in virtually every manner of personal and professional life has skyrocketed the popularity for Apps. And the ever-present nature of smartphones means apps are now integral to all types of businesses and sectors. Consumer behaviour on mobile has changed and with 84% of adults in the UK now using a Smartphone, the evidence is clear – Apps can be a great added sales and communication tool to your customers.

Apps can also boast credentials for improving processes in your business. All that insightful data about optimum sales times or revenue in real-time or KPI’s can, not only highlight opportunities for efficiencies but can lead to growth and innovation.

However, it does not necessarily follow that your business needs an app. If your other digital marketing channels are working well, and if you feel you might have a handle on the data – do you really need one? And is there a different type of App-solution that could be a better fit?

Join us at our next Digital Marketplace event on Tuesday 24th May where we’ll be hearing from local expert App and tech agencies who will be delving into the possibilities of what Apps can do for your business– but also, what other tools are available to best suit individual needs if an App isn’t necessarily the right fit.

The Digital Transformation programme is funded by the Cornwall & Isles of Scilly (CIOS) European Regional Development Fund (ERDF), part of the European Structural Investment Fund (ESIF) portfolio 2014 to 2020.

By participating in this event you will receive support to the de-minimis value of £416/€495 based on an exchange rate of £1.00/€1.19 (exchange rate dated 01 March 2022)

Terms and Conditions here.

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